Increasing incomes amongst the emerging middle-classes, combined with the trend of pursuing a healthier lifestyle, led consumer health in Brazil to record double-digit current value growth in 2012. Consumers continued to invest in products to achieve a more balanced life and a healthier body, which led to a rise in the consumption of OTC medicines, weight management products and sports nutrition. Euromonitor International’s Consumer Health in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2008-2012, allowing you to identify the sectors driving growth. …
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